What is a market description in a business plan

In this series we have covered the solution your business plan puts forward to solve the customers problem. This idea must now be tested to see whether there are any customers for it and to see how large the available market might be. To the investor, the solution in itself has no value unless it can be realized in the market place. Ultimately, it will be the industry market size that decides the value of your business to an investor and, as a rule of thumb, the bigger the available market, the better.
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Market Size in a Business Plan

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How to Write a Business Plan: Target Market Analysis

Nobody does what you do better than you, but … what is it that you do again? You might have trouble describing your business in one sentence or find yourself at a loss for words when writing a company description. Knowing how to write a company description for a business plan helps you communicate with lenders, investors, employees, and potential customers. You put a lot of thought into your original business concept. Now you need to know how to succinctly describe your business.
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Sample Business Plan

Your business description is one of the most important elements of your business plan because it introduces the goals and possibilities to potential investors, partners or other supportive parties. This article explains what a business description is, lists the steps and tips for creating one and addresses some frequently asked questions regarding business descriptions. The business description is an aspect of your business plan that combines the key details of your company, such as what it does and what makes it unique.
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Made possible by. IT Systems Why Accounting. There are a lot of questions that could be asked in order to establish a picture of your customer. You should know as much as possible about your potential customers. If you know the name and address of the customers then you have come very far in your marked research.
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