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Kodak and the Digital Revolution (A) [10 Steps] Case Study Analysis & Solution
Today, the term increasingly serves as a corporate bogeyman that warns executives of the need to stand up and respond when disruptive developments encroach on their market. Unfortunately, as time marches on the subtleties of what actually happened to Eastman Kodak are being forgotten, leading executives to draw the wrong conclusions from its struggles. Cameras went digital and then disappeared into cellphones. People went from printing pictures to sharing them online. The company filed for bankruptcy protection in , exited legacy businesses and sold off its patents before re-emerging as a sharply smaller company in An easy explanation is myopia.
This page of the essay has words. Download the full version above. Kodak was the only one that developed many of the components of digital photography, yet the new form of photographic technology has had a serious, unconstructive impact on the firm business. George Eastman Kodak Company developed the first snapshot camera in Kodak had always got distinctive competency over its competitors because of the scope and operations of its business.
Kodak Company in was created by George Eastman who founded new concepts for photography. This company brought an enlighten way of how people use new technology of photographing to the mainstream. Once the company success begun, Kodak developed a solid control over the photography market making it a monopoly in the picture making business.