We spoke to some job search experts to find out what you need to know to write the perfect cover letter. Of course your goal is to get the job, but there are several kinds of cover letters that can help you achieve that goal — and knowing the kind you want to write will help you get yours right. Go beyond using keywords from the ad and find a way to make your cover letter reflect what the company is all about. An executive assistant can speak about the problems they solve on a daily basis. The IT professional can write about how they can improve the efficiency and effectiveness of the systems, thereby saving the company money.
Most people use a standardized template they found online, regurgitate a few highlights from their resume , and call it a day. Then they wonder why no one is calling! And, equally important, how do you actually go about creating an effective pain letter? In her original article, Ryan explains that simply put, a pain letter addresses a specific problem or pain the hiring manager is experiencing and how you can resolve it.
Has writing your cover letter become painful? Writing in Forbes , Ryan recalls receiving requests from a hiring manager wanting to bring in candidates who sent him letters addressing a pain point. Seeing its effectiveness, Ryan encourages job seekers to use this approach as all organizations experience pain. Nonprofits, for example, often struggle with securing funding, raising awareness, and managing programs.
However, I recruited for 28 years, received many pain letters, and round-filed or deleted every one of them. He was so frustrated he wrote a blog post asking his readers for help. In the post, he shared a letter he had sent to a target employer, foursquare. Rather than risking sounding like a pompous jerk, let prospective employers know you can capitalize on opportunities. That makes a good first impression.